Wednesday, 6 March 2013

institutional research


Institutional research

For our media opening we have decided to use universal pictures as our production company, I feel this is a suitable company to use as it has been involved in a number of thriller movies such as ‘se7en’, which makes the use of them, look realistic to watch we are trying to make. It is significant that they have made pervious movies similar to ours because it will make the audience feel like this film is going to be successful as they have a high reputation when it comes to thriller films.
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The production company that we are using is metro-Goldwyn Mayer or ‘MGM’; we have decided to use this company because they have a long history of creating movies similar to our movie opening. MGM are owned by MGM holdings inc making them a vertically intergrated organisation as they are not owned by outside corporations, this is significant because it may be cheaper to promote the company and what they are selling because there are less companies involved. This company have produced a number of high standard films such as the James bond films, this gives our movies a high prestige because of these previous films, these all link to our movie because this movie is also involved with some thriller aspects and is a very highly rated movie series making it a positive aspect for us because our movie follows similar thriller aspects. We have decided to use a independent company because of these reasons and that they are a large distribution company which supports our movie being a high end product.

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